OpenAI rolls out new business profiles, making ChatGPT just a little bit more like Google

OpenAI has introduced new business profiles for its AI model, aiming to enhance its capabilities as a consumer discovery tool. These updates are designed to provide businesses with more control and visibility, allowing them to better integrate with the platform. By offering these features, OpenAI hopes to improve the functionality of its AI, making it more competitive with other search engines like Google. The new profiles are part of a broader strategy to refine and expand the utility of the AI for both businesses and consumers.